Customer Strategy and Planning & Brand Manager Ice Cream NOMAK and SEMNE

Job description

ABOUT ICE CREAM: Life Tastes Better with Ice Cream

Unilever Ice Cream is the largest global Ice Cream Company in the world, with over 100 years of experience delivering a diverse range of indulgent, yet responsible, craft food experiences and treats delighting consumers. Committed to innovation, quality, and sustainability we have 35 brands, including 3 one billion Euro brands (Magnum, Wall’s, Ben & Jerry’s), a strong presence in over 60 countries, generating annual revenue of over $8 billion. All brands are driven to transform moments into memories through indulgent yet responsibly made and marketed products. We have a well-developed strategy to deliver growth and value creation which is clear on where to play and how to win.

We turn the ordinary into the extraordinary by designing unique and innovative Ice Cream experiences that make life taste better, creating joyful experiences. In our Ice Cream business, we’re crafting the future through innovation and imaginative minds, creating unique products. We spark moments of happiness for people and within the communities where we operate. However, it is not as simple as it may seem. As Ice Cream makers we are serious about happiness. With warm hearts, we create the coolest products.

JOB PURPOSE:

The CSP and Brand Manager Ice Cream NOMAK (North Macedonia, Albania, Kosovo) and SEMNE (Serbia & Montenegro) will oversee the marketing and CSP management of the ice cream category in both NOMAK and SEMNE markets. This role plays a key part in ensuring the category has the best fitting and consistent marketing and customer marketing strategy for the long, mid, and short term.  Additionally, is a hybrid role between CSP & Brand Manager and reports to the CSP & Marketing Leader EMEE.

KEY RESPONSIBILITIES:

• Formulate 3–5-year Brand roadmaps.
• Lead IBP process and brand marketing plan creation.
• Define innovation plan and launch plan to each market.
• Execute, evaluate & implement corrective actions; including rolling-out innovation, running brand campaigns and reviewing performance in all markets.
• Own Pricing Strategy
• Run 5S projects to harmonize portfolio across regions and define sourcing options.
• Responsible for planograms and visibility materials
• P&L ownership for NOMAK & SEMNE markets and active management of S&OP process and cycles.
• Running ICNow for TTL EMEE region.
• Run specific project for Bulgaria

WHAT YOU NEED TO SUCCEED:

• University Degree in Marketing, Business Administration, or a related field.
• Master’s degree in Marketing or Business Administration, will be considered as a plus.
• 3+ years of experience in Brand Management, CSP, Trade Marketing, Sales or related roles.
• Fluency in Greek & English.

KEY SKILLS:

• Stakeholder management and communication.
• Business ownership and result-driven mindset.
• Strategic planning and operational balance.
• Strong analytical and financial acumen.
• Action-oriented with insight-to-action focus.
• Team player with excellent collaboration skills.
• Problem Solving

      KEY INTERFACES:

• EMEE Team
• Customer Business Development
• Integrated Planning & Customer Operations
• External – customers, agencies and associations

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.