- In charge of a specific Omni Modern Trade customers.
- Drive the design & implementation of Omni categories/customers O2O plan:
- Develop Omni channel & shopper insights and translate insights into business building opportunities.
- Build specific trade/media plans/activities for Omni channel & deliver category/ brand JTBD/objectives.
- Identify trade/media spend opportunities for Omni customer and plan/allocate funds for trade/media activity.
- Plan & deliver Omni GMV Target via digital converstion tool.
- Cooperate with stakeholders to drive for O2O deployment of assortment, content, promotion.
- Drive O2O shopper journey via digital shopper marketing solution & loyalty partnership.
- Delivering analytics to understand shopper trend, sales movement to define opportunities & risks to define action.
- Co-operate with Omni customers & internal stakeholders of Retail Innovation, Digital Commerce
- Marketing, Marketing team on data partnership set-up & deployment, data activation on 1pd & 2pd data with customer with high ROAS.
- Online Perfect Store deployment for Omni Site:
- Serve as primary facilitator for Omni commerce content-related agenda.
- Collaborate with internal teams & Omni customer to co-deploy Perfect Store online & 7 Omni-channel assets.
- Collaborate with Customer & Unilever field force in-store team to ensure O2O
- Operation of OLA (online availability) & O2O Promotion deployment, & pick, pack, last-mile delivery.
- Lead on-site visibility & media activities:
- Propose for customer team/ brand team on plan to visualize banners/visibility/media to drive Omni traffic, sale out.
- Manage Omni Visibility/media budgeting/investment to deliver right efficiency & growth impacts.
- Leading O2O thematic campaign deployment of content, promotion, media & visibility & instore operation.
- Build & cultivate partnership with key content persons in Omni retailers to stay updated of best practices, new features & developments, unique collaboration opportunities, etc.
Job Requirements:
- University graduate in business administration, foreign trade, economics
- At least 3- 5years relevant working experience in FMCG, E-commerce industry
- Experience in content development highly valued. Good planning, logical thinking.
- Proactiveness & having team-work spirit
- Quick learning & able to adapt with changes
- Good command of English communication
Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.
Contenido relacionado
Conéctate con nosotros
Siempre buscamos conectarnos con aquellos que comparten un interés en un futuro sostenible.
Contáctanos
Ponte en contacto con Unilever PLC y los demás equipos de especialistas en nuestra sede, o busca contactos en todo el mundo.
Contáctanos