UI Assistant Business Development Manager

JOB TITLE: UI Assistant Business Development Manager

WORK LOCATION: Taipei, Taiwan

Business Context and Main Purpose of the Job

This role leads Unilever International’s operations in Taiwan, taking responsibility for the top-line and bottom-line, liaising with local Distributors for the assigned brands in the geography. With a primary focus on Taiwan’s retail channels (especially HABA Channel), the role actively engages in all aspects of the purchasing journey to provide customers with a seamless and consistently enjoyable experience, encouraging repeat purchases of Unilever International products. Additionally, the role is accountable for efficiently planning and executing investments to achieve a healthy profit.

Main Accountabilities

Prospecting

• Leading, mapping and developing on/off-line business and seeding opportunities in Taiwan through data and insight activation

• Screening potential businesses through market analysis, deal requirements, potential and financial analysis

Establishing and Executing Business Plans

• Lead the process of JBPs and Sales and Marketing execution plan across internal (Unilever BG and BU roles) and Distributor teams

• Understand Consumers, Customers and Channels in the geography

• Oversee Distributor execution of the agreed plans both for sales, trade marketing

• Lead the training of the distributor teams to bridge capability / process gaps

• Ensure full integration of Customer Marketing Plans with Brand Marketing Plans and Distributor Business Planning

• Provide distributors input into Innovation program through insights on in-market competitor activities and pricing research

• Managing new product development (NPD) business plans internally and externally, to craft end-to-end launch plans to drive route-to-market

• Measure, track and report customer performance and ensure real time correction plans are put in place to ensure achievement of agreed Objectives

• Identify and establish partnerships with distributors, e-commerce platforms, marketplace and relevant 3P services

• Works in close collaboration with BG Team for the category input, and with customer marketing & brand teams for the specific e-commerce account plan

Tracking and Monitoring Performance

• Creating business cases (P&L) and activation spend for sales and marketing budgets (TTS & BMI)

• Tracking and managing of key business metrics and KPIs across marketing and trade activities

• Reporting in-market activities and competitor data

• Utilize data analytics to track and analyze sales performance, market trend, and consumer behaviour

• Prepare regular reports and presentation for management, providing insights and recommendations

Stakeholder Management

• Working closely with local distributors to deliver sales & projects on time in full

• Leading and align cross functional teams (BG marketing/ BU marketing/ Finance/ Supply Chain/ Ops team etc. )to effectively manage and deliver projects

• Actively collaborating with local OpCo relevant teams for synergies

Business Development Projects Management:

• Lead the Operationalization of the agreed initiatives

• Ensure timely delivery as per project timeline

• Provide clear network update – on actual vs planned

• Lead coordination meetings of the multi-Functional team for customer specific projects

• Organize project meetings, prepare minutes and follow up actions. Escalate if critical milestones are likely to be missed

Sales Operations Management:

• Execute and Monitor Perfect Stores in on/off-line channels

• Ensuring speed to market for New Product Distribution

• Ensure submission of Monthly report including sales report (weekly / monthly)

• Tracking of PO status – Casefill report / Backlog; ensure timely and prompt delivery

• Ensure timely accrual of all Trading Terms in the system and proper tracking of trading terms / promotion à budget vs actual

• In-Market Activities Report & Competitor Data

• Manages customer promo investment with the customer ensuring all MAP accruals input are completed in a timely manner

Manage Internal UI Processes

• Monitors implementation and adherence to UI Processes internally across functions and externally with the distributors

• Monitors the performance of business partners.

• Communication: Shares actual performance of Business with the Internal Business Partners.

Key Experience – Requirements – Personal Traits

• Be a strategic, highly adaptable and entrepreneurial person

• Demonstrate strong ownership to work independently & effectively

• Embrace a high growth mindset with strong love for consumers, shoppers, and customers

• Have strong financial acumen and analytical skills

• Have strong communication, negotiation and influencing skills with key stakeholders

• Have experience working and leading in cross-functional teams.  5-8 years’ experience in FMCG industry in Customer Development or Marketing function

• A bachelor’s degree in any discipline

• Experience of account management in HABA & Club channel (POYA, Cosmed, Watsons, Costco) is a plus

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.