Assistant Brand Manager - Foods

Job Title: Assistant Brand Manager - Foods

Location: Malaysia

Who we are looking for

We are looking for a driven, proactive, creative and resourceful Assistant Brand Manager who will make this ideal future a reality for the business. He or she is known for their attention to detail and possesses a forward-thinking mindset. The successful candidate will be responsible for building a stronger purpose-driven brand equity for our brands, driving the sustainable and nutritious portfolio, landing more flavorful extensions and filling-up gaps in the portfolio.  

The Purpose of Role:

This is an exciting opportunity to lead and drive Unilever’s growth engine into the future! We are looking for a driven, proactive, creative, and organized Assistant Brand Manager who will be responsible for leading the activation of our brand strategy in Malaysia across consumer-facing channels.

Using breakthrough thinking, consumer, brand and customer understanding to create a clear and ambitious growth vision and strategy for the assigned portfolio. You will be part of the global marketing team working across a range of varied and exciting brand projects, from our big bang national advertising campaigns, through to building a standout brand experience across direct-to-consumer channels.

Team Structure:

• Reporting to: Marketing Lead

Key Responsibilities:

• Assist in the development of the Brand Marketing Plan strategies

• Lead innovation, activation, advertising, and promotion on projects assigned and the deployment of Brand Marketing Plan and budget.

• Analyze consumer, category, channel/customer and competitive information as part of a situation assessment of brand performance and identify growth opportunities.

• Analyze and review brand, competitive, category and consumer trends to enhance the brand's equity and marketplace performance.

• Involve in launch management, building launch plans, customer sell-in and legal and regulatory issues.

Key Stakeholders:

Internal

• Local and Global Cross-functional teams - Supply Chain, Finance, Customer Development, Trade Marketing

• Local marketing expert team (Market Research, Digital)

External

• Customers, Creative and Media agencies

Travel:

No travel is required.

Essential Experience/Skill/Knowledge:

• Bachelor’s Degree in Marketing or equivalent.

• Fresh Graduate with relevant experience in brand/product management/marketing, preferably in consumer goods industry.  

Desirable Experience/Skill/Knowledge:

• You are always obsessive in consumer Intimacy and completely immersed in the world of the consumer, intimately understanding consumers current needs and curious about future needs.

• You embrace a high growth mindset with strong love for consumers, shoppers and customers.

• You are excellent in communication channel management with an integrated program of brand communication in the most cost-effective way.

• You are equipped with media savvy particularly in digital marketing and know-how.

• You are experienced in proven project and budget management.

• You are knowledgeable in an end-to-end marketing management, ability to understand the big picture but also comfortable with details and managing the operations.

About Unilever:

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas, and disrupt processes: use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, many Malaysian households use our products to feel good, look good and get more out of life-giving us a unique opportunity to build a brighter future.

Every individual here can bring their purpose to life through their work. Join us and you will be surrounded by inspiring leaders and supportive peers. Among them, you will channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we will work to help you become a better you.

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.