Head of Marketing Cyprus

Unilever Tseriotis, an operating Company of Unilever, which is one of the world’s leading suppliers of fast-moving consumer goods with strong operations in more than 100 countries and sales in 180. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others.

We are interested in recruiting a Head of Marketing in our company in Cyprus (Unilever Tseriotis Company).  

Business Context & Main Purpose of the Job

The job holder designs categories strategy and 3-Year category and brand roadmap and is responsible to articulate and execute the insight-led brand marketing plan, which delivers the short-term and long-term market share and financial goals of all categories in Cyprus. This role is based in Cyprus.

Main Accountabilities

• Leads the Integrated Business Planning process (IBP) for all categories Unilever in Cyprus is present:  deriving insights from internal and external data, defining and driving “jobs to be done”, agreeing the Brand Marketing Plan. 
• Oversees the execution of the annual Brand Marketing Plan, as defined in the IBP: 
• Launch / re-launch plans. 
• Implementation of the annual brand plan consisting of proper product, price, place & promotion mix, in order to grow market share and deliver the targeted P&L objectives.
• Adaptation of media and promotion plans, based on a continuous understanding of market and competitive dynamics. 
• Plan adjustments in response to market conditions and overall performance/priorities. 
• Identifies new business opportunities -liaising with local and international stakeholders- based on a thorough analysis of marketplace, competition and category performance. 
• Keeps on-going communication with the regional Brand Teams, shares local trends and performance and understands regional priorities that affect the local business.
• Leads the monthly Sales & Operations Planning process and is responsible for the Full Year plan of own categories proposing the necessary actions (i.e. promotional activities, pricing actions, innovation delivery, advertising budget reshuffling etc.) to deliver the financial KPIs.  
• Leads and coaches a team of 2 people to achieve their personal purpose while driving brands’ purpose.

Preferred Skills:

• Strong communication skills with a collaborative approach and an international mindset.
• Demonstrated business ownership and a strong drive to deliver results.
• Excellent analytical and strategic skills, combined with a solid understanding of financial principles.
• Consumer and shopper orientation, with a focus on meeting their needs and expectations.
• Ability to focus on what matters most, along with strong execution and prioritization abilities.
• Resilience, positive attitude, and growth mindset 

Preferred Qualifications:

• More than 5 years of experience in marketing and sales roles.
• Bachelor’s degree is required, preferably in Marketing, Business, or a related field.
• A postgraduate degree, such as an MBA or a degree in Marketing, will be considered an advantage.
• Working experience in media campaigns (traditional and digital), as well as in in-store and out-of-store consumer activation campaigns.
• Fluency in Greek and English.

Rewards & Benefits:

• Hybrid way of working
• Competitive salary with performance-based bonuses
• Unlimited access to Unilever Learning Platform and Trainings that feels more like an adventure and less like a lecture
• Exciting team-building activities because we believe in having fun while achieving greatness
• Health and life insurance for you and your family
• Annual allowance for lunch
• Company car

CVs will be treated in strict confidentiality.

Candidates, who meet specified qualifications, will be contacted by e-mail or telephone

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.