Home Care TH CSP Manager (Trade Marketing Manager)

Job Position:Home Care TH CSP Manager

Location: Bangkok, Thailand

About Unilever

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

Main Job Purpose

Home Care TH CSP Manager is responsible for developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budget, Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams as well as leading activation programs with partners to improve brand visibility and Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracing in alignment with the annual marketing priorities.

Main Responsibilities

• Create category strategy development & guideline, focusing on pack & place.
• Analyze EPOS sales data, consumer & shopper insight to identify opportunities in maximizing business across existing and new channels.
• Allocate and manage promotional budget across channel to ensure optimize return on investment.
• Provide promotion guideline and rules based on learning from post-evaluation and deliver category objectives.
• Suggest price, promotion strategy and mechanic for new product launch and brand activation campaign.
• Coordinate with cross-functions to implement category plan across channels.
• Evaluate and review implemented marketing activities for developing future.

Candidate Criteria

Experience & Qualification

• Bachelor’s degree or higher in business or related field.
• Minimum 3 years of experience in Trade Marketing in FMCG or Consumer Products.
• Having a cross functional experiences such as in Marketing, Modern Trade or General Trade sales experience is added advantage.
• Good leadership, interpersonal, influencing and presentation skills.
• Excellent leadership, coaching and people management skills.
• Experience in planning and implementing sales strategies.
• Strong analytical, problem solving and interpersonal skill.
• Excellent written and verbal communication skills.
• Understanding of consumer behaviors and industry trends.

Note: Unilever embraces diversity and encourages applicates from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application or any subsequent stage throughout your recruitment journey with us at Unilever, then please specify how we may be able to assist you.

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.