Assistant Customer Strategy & Planning Manager (Trade Marketing)

About The Role...

• Identify customer & shopper insights. Translate insights into business building opportunities within specific customers/channels
• Build account/channel specific Customer marketing plans to deliver category/brand objectives in conjunction with Brand Marketing Plan (IBMP) and Customer Business Plan (CBP)
• Work with Account managers to ensure excellence in in-store activation and delivery of IBMP and CMP
• Work with the brand managers to deliver activation plan efficiency and effectiveness
• Communicate the customer’s marketing and business strategy to the brand teams
• Bring customer and customers’ Shopper input into Innovation program
• Manage total trade investments
• Consolidate field plans – customer input in S&OP
• Ensure Brand standards/Brand DNA for channels is adhered to. (e.g. consistent use of brand key visuals, customer activation themes aligned with brand activation)
• Lead execution of plans & activities including customized offerings (incl. special packs, channel specific packs)
• Analyze the ROI of the marketing activities executed with the customer
• Work closely with Supply Chain to ensure stock supply level can support for promotion plan

And The Person...

• A degree holder in any discipline, preferably on business / marketing field
• Minimum 5 years relevant Customer Marketing experience
• Customer facing experience combined with Brand Building experience is ideal
• Proficiency in English and Chinese (both written & spoken)
• A team player with good analytical and interpersonal skills
• Candidates with less experience will be considered as Senior Customer Strategy & Planning Executive

Unilever es una organización comprometida con la equidad, la inclusión y la diversidad para impulsar los resultados de nuestro negocio y crear un futuro mejor, cada día, para nuestros diversos empleados, consumidores globales, socios y comunidades. Creemos que una fuerza laboral diversa nos permite igualar nuestras ambiciones de crecimiento e impulsar la inclusión en todo el negocio. ¡En Unilever estamos interesados en que cada individuo traiga su 'Whole Self' al trabajo y esto te incluye a ti! Por lo tanto, si necesita algún requisito de soporte o acceso, le recomendamos que nos avise en el momento de su solicitud para que podamos apoyarle a través de su viaje de reclutamiento.